Publicide + Droga5 + Jay-Z

NICE! Droga5 won the Grand Prix in Outdoor at the Cannes Lions Festival for their campaign for Jay-Z’s autobiography Decoded, featuring printing by Publicide! The campaign was a massive scavenger hunt showcasing all 320 pages of Jay-Z’s book printed on unorthodox surfaces in 13 cities, including the bottom of a pool in Miami, a subway in London, rooftops, pool tables, inside the lining of a leather jacket, and on hamburger wrappers in NYC. We printed the hamburger wrappers and tablecloths shown above. Congrats Droga5 and Hova!

Gilded Letterhead

Say hello to Publicide’s brand-new gilded letterhead, edged in silver foil so shiny it looks like a mirror. The gilding is done by hand with a sander and a hot roller, plus some other top secret processes. This particular letterhead has been diecut to give it round corners for full-on luxury. We do a lot of business cards this way, but this is our first foray into gilt-edged letterhead. The best thing about this stack is that you can check your makeup in the reflective foil while you’re inscribing your super-fancy missives. Welcome to the Publicide Inc Gilded Age!