Packaging shoutout! We love this technicolor combination-print lozenge box from Guangxi Golden Throat Co., Ltd. —any lozenge promising something as elemental as “dispel[ling] wind and heat" should be packaged with flair that can back up the claim, and Golden Throat designed accordingly.
This box pairs 4-process color printing with a hint of metallic foil flash to spectacular effect. The CMYK allover print goes for broke with full-color gradient stripes, and that Cooling Soothing waterfall graphic on the back is what CMYK photorealistic printing was made for. Gold foil stamped logo adds fancy finishing and accents the “Golden Throat" brand nicely. As a counterpoint to the riot of color, an impassive, unnamed spokesman keeps everything grounded in black and white. Branding success.
GET THE LOOK:
Paper: 110# card stock, gloss coated, scored + die cut
Printing: CMYK + Gold Foil Stamp
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