Pale Pink Printing: From Trend to Essential

The whole world is going HAM for "Millennial Pink" and Publicide awaits, ready to knock out all your Pale Pink Printing needs.

As reported by New York Magazine this week, Millennial Pink has been a long percolating trend, bursting into mainstream consciousness in 2016 when Pantone clocked Rose Quartz their color of the year. Their current palette focuses on greenery, but all those vibrant earth tones are balanced by saturated, dusty jewel shades of this pervasive pink. 

But what exactly is "Millennial Pink"

At the trend's inception, it stood apart from the rest of the colors on the wheel as the younger, gender-non-conforming, woke-af sibling to what we know as Barbie Pink. And as that wild younger sibling, embodied with the Millennial predilection for shucking convention and applying whatever definition they see fit to just about anything, the exact hue of "Millennial Pink"--or "Tumblr Pink" as the children were first to call it--is hard to pin down. As we see it, Millennial Pink is perhaps not so much a single color, but a collective mood derived from various shades "mutated and expanded...from beige with just a touch of blush to a peach-salmon hybrid" with splashes of cotton candies & wild mauves unfolding along the way. Thus, we are unafraid to say that most of all, Millennial Pink is a state of mind.

A state of mind we might have sparked ourselves! The New York Magazine thesis establishes Acne's 2007 debut of their (now omnipresent) pink shopping bag as the big bang moment for the color. And we contest that, full stop. Our Business Wife, Seagull Salon, debuted the rococo loco faded pink in 2006 with their custom printed Double Thick Business Cards. True to their branding, they selected Muscletone's premium cover stock in Pink Lemonade, beautifully Typeset and Gold Foil Stamped. Clearly, the world has not been the same since. 

Our NYC Print Shop has near-limitless Specialty Printing capabilities. Just about everything can be printed in Pale Pink. CMYK Color Printing and Offset Printing will render your rose-tinted vision in ink, exactly as you imagine. Our stacks & stacks of premium colored paper stock await, ready to be cut & Letterpressed into Business Stationery and Personal Stationery worthy of Marie Antoinette's peach quill. Color Foil Laminate allows for vivacious Pale Pink Printing to register on even the darkest of papers.  Come us for Garment Hang Tags printed with super saturated magenta inks & salmon pigments to stand out from all the competition on the retail floor. Attract the spotlight with Spot UV Gloss treatments to give that matte ballet blush a little luster. Watch the "Attending" notices roll in after you print pink on pink on pink Event Invitations. If you're not too keen on getting lost in the pink cloud with the rest of the girl bosses & art bros, you could seal the deal with one, sole, final touch of nude-beige (or fluorescent neon) Edge Paint Finishing.

Get inspired by our samples below and give our NYC Print Shop a ring for your au currant, on-point(e), razzle dazzle custom Pale Pink Printing.

Color Foil Stamp on Peach Vellum Cover Paper, Perfect Bind, 192 pages

Gold Foil Stamping + Metallic Offset on Premium Pale Pink PaperStock + Edge Paint, Duplex

Extra Thick Business Cards + Salmon Edge Paint Finishing

Magenta Foil Laminate + Black Foil Stamp on Premium Black Paper

Offset Black on Premium Peach Vellum Paper, Diecut + Fold

Full Color + Letterpress Black (reverse side) on Premium Paper

Pink Foil Stamp on Premium Colored Paper + Edge Paint

Offset Pink + Deboss + UV Spot Gloss on Extra Thick Textured Paper

High Fashion Printing: Custom HangTags

Custom Printed Garment Hang Tags are always in fashion

Our NYC Print Shop is located in the heart of the garment district, so we are ready to tailor your fashion designs and brand identity to the vast world of print. You can rest easy knowing we understand anything “generic” or “basic” might mean death to your editorial-ready clothing & accessory lines. Sending your work into the market with garment hangtags and jewelry hang tags printed at Publicide will ensure your merchandise is 100% attuned to your sartorial vision. Let our custom commercial printing serve as your final kiss of approval as you send your work from the runway to the retail rack.

Stack her with Specs

Once you have your logo & design on lock, send us the file and we'll bring your pdf into every dimension. Shop through our diverse range of Premium Papers & Flawless Cover Stocks to find the perfect foundation for your tag. Take your pick of Uncoated Stock, or any number of Matte & Shiny finishes as if you were choosing a ream of fabric. Recycled Kraft Paper is always a friendly choice--with the right specialty printing techniques you can serve a handmade/Brooklyn vibe, or add Metallic features to sleek it up & suggest the regal authority of an Egyptian dynasty. It's what Galliano would do.

From there we'll die-cut the stock into any shape your imagination can reach--from standard squares or 2 x 5 rectangles to monolithic columns up to 7 x 3 inches & beyond. Mix it up with rounded edges or break the mold and go with a staggering geometric cut: think triangles! Parallelograms!

We'll follow with an expert Typesetting: gentle tweaks to your layout & design to ensure the most resonant print. We'll render the branding particulars in any combination of print styles. Deep impression Letterpress makes for a cushiony, high-end experience. We always say, a Deep Impression is a lasting one. Thicken your cards with a Duplex process and your tags are sure to command an undeniable presence in boutiques all over town.

For color, we offer artful Offset Printing or immediate super-saturated CMYK digital color printing. If you're of the Victoria Beckham persuasion (i.e. allergic to flashy and splashy), a blind Emboss will deliver the ultimate in monochrome haute paper-couture. A fierce Emboss/Deboss offers a truly chic experience that will touch a number of the senses. For an imperial dazzle, Foil Stamping in gold, silver, or rose gold adds sparkle & distinction. Shiny is always better--be it a full-scale ode to all things polished or an exercise in restrained elegance with a few glassy details: Spot UV Gloss Treatments will soothe even the sorest eye. Finally, Edge Paint or Edge Gilding act as a fabulous frame for the printed rendition of your line.

Check out some sample snaps below and give us a call to print your High Fashion Hangtags today...

Premium Cotton Savoy Stock + Black Foil Laminate + Drill Hole

Premium Color Paper + Silver Foil Stamping + Hole Punch

Black Letterpress on Extra Thick Stock with Vellum Overlay + Fucsia Offset + Drill Hole + Hand-Tied String

Letterpress Blue + Extra Thick Cardstock +Drill Hole

Natural White Cotton Paper + Deboss + Drill Hole

Black Letterpress + Premium Matte Card Stock + Duplex

Offset Blush Beige + Edge Paint + RoseGold Foil Stamping + Duplex + Drill Hole

Extra Thick Premium Black Cardstock + Letterpress + White Foil Laminate + Drill Hole

Custom Business Stationery Printing: Focus on Letterheads

Travel Prints: Custom Letterhead Stationery & Branded Printing | Casa Faena Miami Beach

Face Forward with Custom Letterhead Printing + Business Stationery Printing

Command your reader’s attention! A Letterhead establishes your brand’s presence through personal & business correspondence. On-point branding goes a long way; even the most minute touches of your corporate identity will send resounding cues to your network of colleagues, clients & consumers. Sophisticated subliminal marketing is key. Once a brand establishes recognition, unencumbered success is sure to follow.  Your Custom Corporate Business Stationery printing is not complete without a proud Letterhead.

Black Letterpress on 80# Stock

Offset Color + Metallic Bronze Letterpress on Eggshell Premium Stock

Color Offset on 70# Smooth Premium Paper

Bronze Letterpress on 80# Premium Smooth Paper

Offset on Premium Smooth Paper

SPEC IT OUT

For Custom Letterhead Printing, Pressed is Best: Letterpress delivers touchable, distinct text. The pillowy effect of Letterpress Printing will soothe the eye and keep the reader engaged, trying to pin down the je ne sais quoi effect long after the letter has been read. Round out your logo with a Sculptural Emboss: dimensional, raised printing harkens to the majesty of ancient relief sculpture while maintaining an au-caurrant edge in the 3D-Printer age.

Spot Color Offset printing serves multi-register ultra-refined hues with the smoothest lots of seamless ink you’ll ever lay eyes upon. Pick your brand colors out of the Pantone rainbow (Or select their through-the-looking-glass twins with our Pantone Color Matching System) and see each shade achieved with maximum gradient capabilities. No other printing method can display the full range of light & dark/ transparent & opaque quite like Offset Printing. Full color digital printing is a fine choice for rapid print-run results.

If ever in doubt, just think: Full Fantasy. No one has ever seen a Metallic Foil Stamp they didn’t like, so if your tastes lean toward the embellished, leave those leaves of grass in the dust and scream Yes for Gold Leaf foiling and Edge Gild finishing. We suggest going all out with recto-verso branding—add illustrations, a parting tagline, or a full flood of color to the reverse side of the page. We’re particularly fond of varnishing a Spot UV Gloss rendition of your business’ name. Who wouldn’t want their letter sealed with shiny, glassy kiss of a signature? Further— who said a Letterhead has to stick to the header? Don’t be so literal– a clever layout and expert typesetting will keep your reader locked in the realm of your custom stationery. Keep it moving with your logo or contact details leading the eye around the margin. While you’re at it, break out of the confines of 8.5 x 11 letter or ledger dimensions. Keep it cute with notecard size 5 x7 or an outrageous 17 x 11 tabloid cut. Billboard dimensions to come Spring 2018. Just kidding.

Check out some samples of our NYC Print Shop‘s Letterheads below and give us a call. Make sure to ask our print experts about corresponding matching envelopes and pocket folders to round out your Custom Corporate Suite Business Stationery.

Black Letterpress

Offset Illustration + CMYK on Premium Paper

Letterpress + Sculpture Emboss on Premium Cotton Stock

Black Letterpress on Premium Paper Stock

Spotlight On: Metallic Business Stationery

They say there’s a rainbow at the end of every rain: illuminate your correspondence and add a little sparkle to your office with Custom Metallic Printing.  

Branded Business Stationery keeps an ordered frame of mind: with the stimulative power of a letterhead logo registered in shimmery silver Offset ink, business owners can rest assured that joy is an added benefit. Beyond pigments with lustrous finishes, manic metallics are achievable with Foil Stamping. Gold, Silver, and Rosegold are standard pressings; Glossy Black and Incandescent Mauve are the favored elemental gemtone color laminates of the season at our NYC Print Shop. (Expect Cobalt Foiling to explode next.) Finally, consider adding Metallic Edge Paint to your notepad or stickypad cube, and you’ll find it’s never been so easy to color within the lines. 

Custom Notepad Printing and Flat Retail Envelopes take off with Offset Ink + Gemtone Foil Stamping. Land your pen, crayon, or quill on Super White + Soft White Mohawk Premium Text Papers. 

Somewhere over the rainbow, Holographic Foils fly. Email Publicide for your next run of interstellar Custom Business Printing. 

High Fashion Printing: Custom LookBooks Printed in NYC

Custom Look Book Printing NYC

Chromolux HighGloss Cover & Fold + Holliston Linen Cover, Vellum Finish + Hardcover Binding

Full Color on Chromolux Paper

                                                                                                                                                                            Transport your consumer through a showcase of your vision with custom Lookbook Printing from our NYC Print Shop!

LookBooks serve as a fabulous showcase of your latest design work. Drawing upon the rich visual and cultural history of fashion editorials, a Look Book functions as a marketing & sales tool that lands somewhere between a stylish catalogue and a personal portfolio. Whether your latest fashion industry endeavor is a foray into jewelry, handbags, lingerie, swimsuits, eyewear or ready-to-wear, a custom printed book or booklet that communicates the season's mood while showcasing the product is a vital branding tool. With the perfect lookbook, you will have no problem getting your creations from the workroom to the dressing room, to the hands of buyers & editors across the world.

6 Color Offset Process + Raw Edge Staple Bind

Sculptured Emboss + Deboss Logo + Premium Eggshell Cover

Located in the heart of Manhattan's Garment District, our expert pressmen await to deliver the commercial printing services you're looking for. Once you have your content locked into a design file, we will assist you every step of the way in constructing your personal fashion magazine.  Starting with the text paper, we'll help you select the proper premium stock in a variety of textures and finishes. Classic Eggshell Finish offers subtle sophistication, while High-Gloss papers deliver the glamour. From there we can select the best means of printing the captions, text components, and photographic imagery. We'll set our digital printer to a sky-high DPI to produce  super saturated, full color layouts. 6-color Offset Printing process offers equally resounding results, with superior opacity and breathtaking color gradient. Custom centerfolds and fold out spreads will keep the viewer dazzled and engaged with the book, ultimately all the more eager to send your work to retailers. Consider adding pocket folders to the inside of the covers to include your press clippings, contact information, or styling tips.

Eggshell Folding Board + Black Offset + Deboss + Gold Foil Stamping

6 Color Offset Process

Next up is your choice of binding. Deliver the gravitas of a sexy monograph with hardcover binding or case binding with expertly typeset dust jackets. Our premium cover stocks come in a variety of weights & point of thickness, with linen, leather, or smooth cardstocks available for you to select from. Saddle stitching and perfect binds will ensure your lookbook is sleek, portable, and impressive enough for the media mavens to flip through again and again. Add distinction with a range of Letterpress & Specialty Printing techniques, such as Emboss/Debossed logos, Metallic Printing, Foil Stamping,  UV Spot Gloss treatments, and/or Edge Gilding to leave them with a shinning impression.

Check out some samples our high-fashion NYC Lookbook Printing below. Send Publicide your art PDF today for a lightning-quick short-run digital job, or give us a call to begin discussing all the intricate intimates of your next ultra-luxurious custom lookbook.

CMYK on Premium Text Paper + Saddle Stitch

CMYK on Premium Text Paper

Black Crocodile Neenah Folding Board Cover + Foil Stamping + Edge Gild + Perfect Bind

6 Color Offset Process

Blizzard Reads: Hollywood Babylon

Steve Wolfe, Untitled (Hollywood Babylon), 1993, Gold-plated bronze and oil paint, 10 ½ x 7 inches.
Fascimilie of first edition, image courtesy The Darms Office

Book Printing | Hollywood Babylon, First Edition, 1959, Offset + Color

 NYC—Winter Storm Stella has arrived with sparkling hail and frosty winds, so we’re sticking inside and disappearing into stacks & stacks of our most stimulating books. The most inspiring volume at our side is the (de)famed Hollywood Babylon. Penned in years of pent-up acid from life-long Angeleno & Dark Father of Underground Cinema, Kenneth Anger, the volume is a delicious journey through decades of page-turning gossip from the golden dawn of the film industry. While much of the myths printed in the book are contestable at best, they present a compendium of pre-TMZ entertainment apocrypha, rich in the sinister detail we would come to expect from celebrity literature. Most gratifying of all the book’s intricate features are the proto-pop layouts, no zenith or gutter of Hollywood goes without accompanying iconography. With every turn of the page, the reader slips further and further into dizzying excess–a much welcome effect from spreads of full-bleed Offset imagery, expertly registered with fine black & white gradient pigments. It’s hard to say if we’ll come out for air, even after the snow stops. They just don’t print them like they used to–Except they do: at Publicide.

Book Printing | Hollywood Babylon, First Edition, 1959, Offset B&W

Film Still | Rabbit’s Moon by Kenneth Anger, 1950. The lush DIY production values echo the silent epics of the early studio system.

Hardcover Lookbook | Black Perfect Bound Book Cover + Silver Foil Stamp

Transport your consumer through a showcase of your vision with custom lookbook printing from our NYC Print Shop. Whether you’re exploring your latest seasonal runway collection or exhibiting the outstanding features of a neighborhood for a real estate book, we’ve got the commercial printing services you’re looking for. Hardcover books or softcover books, saddle stitching or spiral binding: we’re eager to deliver any option. Take your pick of any of our premium papers with a matte finish or UV gloss coating. Make the text shine with a metallic foil stamp. Count on us for crisp images with deep saturation and you might live to see Anna Wintour hungrily thumbing through your brand bible. Send Publicide your art PDF tonight for a lightning-quick short-run digital job, or give us a call to begin discussing all the intimates of your next high volume lookbook. 

Lookbook | Full Color CMYK Printing

Variable Data Printing That Won't Fail

It’s been days since the biggest mix-up in Academy Awards history, yet discourse over the upset/victory abounds online and around mythic watercoolers everywhere. Who should have won: Moonlight (yes) or Lala Land? Should LaLa Land have been allowed to keep that trophy? How could this have happened? Was it really an accident, or a carefully planned stunt? 

The Washington Post of all places has delivered a thorough blow-by-blow, explaining just how the legendary presenters ended up with a duplicate envelope for the Best Actress Award—bestowed upon a singing/dancing die-cut cardboard cutout known as Emma Stone just moments before—instead of the custom stationery for Best Picture. After a confident teleprompter read, Transphobic Father and Academy Winner Warren Beatty opened the envelope and paused. This is where his superior co-presenter, HRH Faye Dunaway, mistook his hesitation for a bit of humor and kept the show going, taking the envelope and announcing the “winner” with an overall sense of droll fearlessness we haven’t seen since Elizabeth Taylor croaked “Glaaaaadiatorrrr” ahead of the other nominees at the 2001 Golden Globes.  

As the LaLa Land creatives took the stage and gushed through their speeches, an official Academy Awards accountant in charge of the envelopes took the stage to correct the error. In a dizzying carousel of gratitude and awe, the talent behind Moonlight took the stage, the trophies, and our hearts. 

Spectacle and pageantry aside, our pressmen and presswomen were quick to clock the debacle as a Variable Data Printing mishap! Variable Data printing is a maximum-efficiency staple of digital printing. Cutting print costs to a wildly low rate, it allows for personal, targeted printing–changing certain textual & design elements again and again in a single print run. In other words: no need for endless sets of copper printing plates, each specifically acid-etched with a different name for every recipient. 

Need last minute Event Invitations? Custom Protest Postcards to send to senators all over the US? Garment Hanging Tags with assorted SKUs and prices? Our NYC Print Shop has you covered for crisp, clean, failure-free Variable Data Printing. 

Now, to conclude matters, it appears–as explained by the WaPost and Academy Officials–two sets of envelopes are printed with the winners’ names. The order of one of the sets was either shuffled to spectacular disorder, or there was a cataclysmic error in the Variable Data Programing. Whatever the cause, we’ll be hearing about this pleasant debacle as long as the Oscars exist.

To settle the dispute over Moonlight vs LaLa Land: we say F it. The true accolades clearly belong to Faye’s Always-A-List hands, ever reminiscent of the beautifully haggard High-Renaissance Mary Magdalene carved by Donatello. Dime!

Call our NYC Print Shop today and let us know your stance!

(Yay Moonlight!)